New Business Manager vacancy Breda / Etten-Leur
You win new clients for our tracking systems and private AI. You build your own pipeline, get a seat at the table with directors and understand what you're selling: not a pitch about AI, but a conversation about their process. A large part of your market is already there: solutions like CROS, the ABBR-App, Digitaal Aanmelden, our RAG platform and AI agents run at clients, but we don't promote them actively yet. Your focus is set: CROS in the social domain first, then Digitaal Aanmelden and the ABBR-App, and custom work and private AI where it makes strategic sense.
Also known as business developer, new business account manager, software sales manager or commercial manager.
Location: Etten-Leur (10 minutes from Breda)
What you'll do
- Roll out CROS commercially in the social domain: build a repeatable approach towards municipalities and social organisations
- Sell Digitaal Aanmelden and the ABBR-App through existing relationships and new opportunities
- Bring in custom work, tracking systems and private AI where it is strategically interesting
- Build and own your pipeline, from cold outreach to signed contract
- Use knowledge sessions and the AI Readiness Scan as an entry point with new clients
What you bring
- Proven new business as a business developer, account manager or sales manager: you have won clients yourself, not account management
- You sell process automation and AI and know what you're talking about
- Nice to have: affinity with the social domain, you know how municipalities and social organisations buy and decide
- Strong in conversations with directors and operational leads
- Independent and results-driven, working with AI tools daily
AI tools and prompting are not a nice-to-have but a must. Everyone on our team works with AI daily.
What we offer
Frequently asked questions
Is this a hunter or a farmer role?
Hunter. You find and open new clients. Existing clients are managed by the team, so you can focus entirely on new revenue.
How does the package work?
A fixed base salary of €4,000 to €6,000 per month depending on experience, plus commission on the deals you win. We agree the scheme clearly up front.
Do I need to be technical?
You don't have to code, but you do need to know what a tracking system does and what private AI and RAG mean. Our engineers deliver the tech, you translate it into value.
What makes the story sellable?
We host our own AI cluster in the Netherlands, no reselling of cloud APIs, and run systems that together process 75,000+ shipments a day. That gives you concrete numbers instead of promises.
Am I starting from zero?
No. In 8 years we have built 345+ projects, including complete solutions such as CROS for care prevention, the ABBR-App, Digitaal Aanmelden, a RAG platform holding 820,000+ documents and AI agents that handle email. They run at clients, but we don't promote them actively yet. You start with CROS: taking proven software to the entire social domain instead of selling something that still has to be built.
Ready for the next step?
Send an email to jobs@wabber.nl with your motivation and CV. We'd be happy to schedule an introduction.

